Nation branding in Practice is popular PDF and ePub book, written by Kristin Anabel Eggeling in 2020-04-29, it is a fantastic choice for those who relish reading online the Political Science genre. Let's immerse ourselves in this engaging Political Science book by exploring the summary and details provided below. Remember, Nation branding in Practice can be Read Online from any device for your convenience.
Nation branding in Practice Book PDF Summary
This book investigates the political implications of country promotion through practices of ‘nation-branding’ by drawing on contemporary examples from the sports, urban development and higher education sector in Kazakhstan and Qatar. Nation-branding has emerged as a central practice of international politics, where it is commonly understood as a vain, superficial selling technique with little political salience. Drawing on shared insights from practice theory and constructivist notions of nationalism, identity and power, this book challenges this reading and instead argues that nation-branding is neither neutral nor primarily economically motivated, but inherently politicised and tied to the legitimation of current political regimes. The starting point for the analysis is a range of everyday practices and sites long ignored by international relations scholars. In particular, the book traces how the political leadership in Kazakhstan and Qatar have used participation in the international sports circuit, spectacular urban development, and the construction of ‘world-class’ universities to first produce and then stabilize new ideas about their state. Providing a new analytical perspective on nation-branding, this book will be of interest to students and scholars of Middle Eastern and Central Asian studies, International Relations, and Cultural and Political Geography.
Detail Book of Nation branding in Practice PDF
- Author : Kristin Anabel Eggeling
- Release : 29 April 2020
- Publisher : Routledge
- ISBN : 9781000067903
- Genre : Political Science
- Total Page : 228 pages
- Language : English
- PDF File Size : 11,8 Mb
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