The SAGE Handbook of Service Dominant Logic is popular PDF and ePub book, written by Stephen L. Vargo in 2018-10-08, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The SAGE Handbook of Service Dominant Logic can be Read Online from any device for your convenience.
The SAGE Handbook of Service Dominant Logic Book PDF Summary
Service-Dominant Logic presents a major paradigm shift in thinking about value creation and markets, moving from a ‘goods/product’ logic to a logic that treats the process of service provision as the basis of all exchange, both commercial and social. This timely Handbook brings together chapters written by a stellar cast of expert authors from around the globe, arranged around eleven core themes, to provide a comprehensive overview of key issues, developments, debates and potential future directions for this dynamic field of study: Part 1: Introduction and Background Part 2: Value Cocreation Part 3: Service Exchange Part 4: Service Ecosystems Part 5: Institutions and Institutional Arrangements Part 6: Resources and Resource Integration Part 7: Actors and Practices Part 8: Innovation Part 9: Midrange Theory Part 10: Selected Applications Part 11: Reflections and Prospects This Handbook is an essential reference text for scholars, students, consultants and advanced practitioners across a wide range of business & management practices and academic disciplines.
Detail Book of The SAGE Handbook of Service Dominant Logic PDF
- Author : Stephen L. Vargo
- Release : 08 October 2018
- Publisher : SAGE
- ISBN : 9781526455505
- Genre : Business & Economics
- Total Page : 1237 pages
- Language : English
- PDF File Size : 10,8 Mb
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