Sustainable Destination Branding and Marketing is popular PDF and ePub book, written by Anukrati Sharma in 2019-12-21, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Sustainable Destination Branding and Marketing can be Read Online from any device for your convenience.
Sustainable Destination Branding and Marketing Book PDF Summary
Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable tourism development. It blends tourism and marketing strategies with practical, innovative information technology solutions and a psychological perspective, providing illustrative case studies and examples to aid understanding. Addressing opportunities and challenges across the field, it also reviews how different types of tourism such as community based, accessible, film, agricultural and cultural-heritage tourism entail unique issues for development.
Detail Book of Sustainable Destination Branding and Marketing PDF
- Author : Anukrati Sharma
- Release : 21 December 2019
- Publisher : CABI
- ISBN : 9781786394286
- Genre : Business & Economics
- Total Page : 260 pages
- Language : English
- PDF File Size : 15,8 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Sustainable Destination Branding and Marketing by Anukrati Sharma, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.
