Competitive Social Media Marketing Strategies is popular PDF and ePub book, written by Ozuem, Wilson in 2016-02-02, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Competitive Social Media Marketing Strategies can be Read Online from any device for your convenience.

Competitive Social Media Marketing Strategies Book PDF Summary

Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Competitive Social Media Marketing Strategies presents a critical examination on the integration of social networking platforms into business tactics and the challenges presented by consumers’ use of these online communities. Highlighting pivotal issues such as brand management, customer loyalty, and online services, this publication is a pivotal reference source for business managers, professionals, advanced-level students, and consultants interested in the latest research on the use of digital media tools for business opportunities.

Detail Book of Competitive Social Media Marketing Strategies PDF

Competitive Social Media Marketing Strategies
  • Author : Ozuem, Wilson
  • Release : 02 February 2016
  • Publisher : IGI Global
  • ISBN : 9781466697775
  • Genre : Business & Economics
  • Total Page : 317 pages
  • Language : English
  • PDF File Size : 18,5 Mb

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