Social Psychology of Consumer Behavior is popular PDF and ePub book, written by Michaela Wanke in 2008-12-16, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Social Psychology of Consumer Behavior can be Read Online from any device for your convenience.

Social Psychology of Consumer Behavior Book PDF Summary

This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.

Detail Book of Social Psychology of Consumer Behavior PDF

Social Psychology of Consumer Behavior
  • Author : Michaela Wanke
  • Release : 16 December 2008
  • Publisher : Psychology Press
  • ISBN : 9781136642845
  • Genre : Business & Economics
  • Total Page : 407 pages
  • Language : English
  • PDF File Size : 11,6 Mb

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