Social Marketing for Public Health is popular PDF and ePub book, written by Hong Cheng in 2011, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Social Marketing for Public Health can be Read Online from any device for your convenience.
Social Marketing for Public Health Book PDF Summary
Social Marketing for Public Health: Global Trends and Success Stories explores how traditional marketing principles and techniques are being used to increase the effectiveness of public health programs-around the world. While addressing the global issues and trends in social marketing, the book highlights successful health behavior change campaigns launched by governments, by a combination of governments, NGOs, and businesses, or by citizens themselves in 15 countries of five continents. Each chapter examines a unique, current success story, ranging from anti-smoking campaigns to HIV-AIDS prev
Detail Book of Social Marketing for Public Health PDF
- Author : Hong Cheng
- Release : 30 June 2024
- Publisher : Jones & Bartlett Learning
- ISBN : 9780763757977
- Genre : Business & Economics
- Total Page : 451 pages
- Language : English
- PDF File Size : 7,5 Mb
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