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Marketing Decision Making and the Management of Pricing Book PDF Summary

"This book provides the latest research studies, market analysis, and best practices utilized in emerging markets to gain competitive advantage and market leadership"--Provided by publisher.

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Marketing Decision Making and the Management of Pricing
  • Author : Rajagopal
  • Release : 31 May 2013
  • Publisher : IGI Global
  • ISBN : 9781466640955
  • Genre : Business & Economics
  • Total Page : 274 pages
  • Language : English
  • PDF File Size : 18,8 Mb

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