Base of the Pyramid Markets in Asia is popular PDF and ePub book, written by Marlen Gabriele Arnold in 2020-02-13, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Base of the Pyramid Markets in Asia can be Read Online from any device for your convenience.
Base of the Pyramid Markets in Asia Book PDF Summary
The Innovation and Sustainability in Base of the Pyramid Markets series comprises four volumes, covering theoretical perspectives, themes, and various aspects of interest across four key geographical regions where Base of the Pyramid (BOP) markets are located – Latin America, Asia, Africa, and affluent countries. This book focuses on the BOP markets in Asia, and in particular the challenge of how to address the needs of deprived population groups in a sustainable manner. Base of the Pyramid Markets in Asia deals with, amongst other topics, the innovation and innovativeness that is necessary to better the life of resource-poor population groups. The book covers various themes and aspects of BOP markets in Asia and their embeddedness in socio-cultural settings, and adopts a variety of theoretical angles for analysing the phenomena. Thus, this book aims at furthering our understanding of BOP markets in Asia and at deriving valuable recommendations for managers and policy makers. BOP markets face unique challenges and private sector actors alone cannot ensure sustainable value creation activities. Multidimensional elements and factors are needed to alleviate poverty and create economic development aligned with principles of sustainable development. Therefore, the book comprises critical and empirical studies as well as conceptual papers on the challenges linked to BOP markets in Asian countries. This book is recommended reading for managers and policy makers, as well as students and academics interested in Base of the Pyramid markets.
Detail Book of Base of the Pyramid Markets in Asia PDF
- Author : Marlen Gabriele Arnold
- Release : 13 February 2020
- Publisher : Routledge
- ISBN : 9780429754142
- Genre : Business & Economics
- Total Page : 134 pages
- Language : English
- PDF File Size : 7,5 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Base of the Pyramid Markets in Asia by Marlen Gabriele Arnold, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.