Understanding and Planning Strategic Marketing The Example of Tesco Plc is popular PDF and ePub book, written by Anonim in 2019-09-27, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Understanding and Planning Strategic Marketing The Example of Tesco Plc can be Read Online from any device for your convenience.
Understanding and Planning Strategic Marketing The Example of Tesco Plc Book PDF Summary
Essay from the year 2019 in the subject Business economics - Offline Marketing and Online Marketing, , language: English, abstract: This essay examines the principles and requirements of succesfull strategic marketing on a broader level. Within this context, special emphasis is put on understanding customer behaviour and developing an implementable strategic marketing plan. In order to so, five strategic key targets are singled out and explained thereotically. In a second step, follwing this explanation, an exemplary marketing plan for Tesco PLC is created, based on the criteria established earlier.
Detail Book of Understanding and Planning Strategic Marketing The Example of Tesco Plc PDF
- Author : Anonim
- Release : 27 September 2019
- Publisher : GRIN Verlag
- ISBN : 9783346023018
- Genre : Business & Economics
- Total Page : 41 pages
- Language : English
- PDF File Size : 15,9 Mb
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