The Handbook of Slogans is popular PDF and ePub book, written by Lionel Salem in 2012-09-07, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Handbook of Slogans can be Read Online from any device for your convenience.
The Handbook of Slogans Book PDF Summary
Every Little Helps...Just Do It...Life's Good The ultimate guide to the world's greatest slogans. Renowned research scientist and former Harvard Visiting Professor Lionel Salem's comprehensive handbook details the most successful - and some of the most forgettable - slogans used by the world's top brands. Featuring a unique star system rating the slogans, and easy to search by industry or company name, The Handbook of Slogans will show you: What makes a memorable slogan The most successful examples in your own industry The stories behind the best-known slogans of over 60 companies A directory of a further 2,500 slogans The Handbook of Slogans is an essential reference tool for everyone working in or studying marketing.
Detail Book of The Handbook of Slogans PDF
- Author : Lionel Salem
- Release : 07 September 2012
- Publisher : Crimson
- ISBN : 9781780591988
- Genre : Business & Economics
- Total Page : 248 pages
- Language : English
- PDF File Size : 21,6 Mb
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