Strategic New Product Development for the Global Economy is popular PDF and ePub book, written by T. Kono in 2007-01-17, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Strategic New Product Development for the Global Economy can be Read Online from any device for your convenience.
Strategic New Product Development for the Global Economy Book PDF Summary
New product development is not just about creating successful new products. This book presents a blend of cases, original survey research and theory to show the principles used by successful firms in developing new products and pruning those that hold the company back.
Detail Book of Strategic New Product Development for the Global Economy PDF
- Author : T. Kono
- Release : 17 January 2007
- Publisher : Springer
- ISBN : 9780230599383
- Genre : Business & Economics
- Total Page : 263 pages
- Language : English
- PDF File Size : 16,6 Mb
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