Smart Marketing With the Internet of Things is popular PDF and ePub book, written by Simões, Dora in 2018-07-20, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Smart Marketing With the Internet of Things can be Read Online from any device for your convenience.
Smart Marketing With the Internet of Things Book PDF Summary
The internet of things (IoT) enhances customer experience, increases the amount of data gained through connected devices, and widens the scope of analytics. This provides a range of exciting marketing possibilities such as selling existing products and services more effectively, delivering truly personalized customer experiences, and potentially creating new products and services. Smart Marketing With the Internet of Things is an essential reference source that discusses the use of the internet of things in marketing, as well as its importance in enhancing the customer experience. Featuring research on topics such as augmented reality, sensor networks, and wearable technology, this book is ideally designed for business professionals, marketing managers, marketing strategists, academicians, researchers, and graduate-level students seeking coverage on the use of IoT in enhancing customer marketing outcomes.
Detail Book of Smart Marketing With the Internet of Things PDF
- Author : Simões, Dora
- Release : 20 July 2018
- Publisher : IGI Global
- ISBN : 9781522557647
- Genre : Business & Economics
- Total Page : 304 pages
- Language : English
- PDF File Size : 19,6 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book Smart Marketing With the Internet of Things by Simões, Dora, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.
