Rethinking Advertising as Paratextual Communication is popular PDF and ePub book, written by Hackley, Chris in 2022-04-22, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Rethinking Advertising as Paratextual Communication can be Read Online from any device for your convenience.

Rethinking Advertising as Paratextual Communication Book PDF Summary

Providing new insights into the textual and paratextual character of brands and advertising, this innovative book showcases an extensive selection of vivid and topical case examples that assist the practical understanding of advertising paratexts.

Detail Book of Rethinking Advertising as Paratextual Communication PDF

Rethinking Advertising as Paratextual Communication
  • Author : Hackley, Chris
  • Release : 22 April 2022
  • Publisher : Edward Elgar Publishing
  • ISBN : 9781800882621
  • Genre : Business & Economics
  • Total Page : 160 pages
  • Language : English
  • PDF File Size : 14,6 Mb

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