Digital Strategies in a Global Market is popular PDF and ePub book, written by Natalia Konina in 2021, it is a fantastic choice for those who relish reading online the Uncategoriezed genre. Let's immerse ourselves in this engaging Uncategoriezed book by exploring the summary and details provided below. Remember, Digital Strategies in a Global Market can be Read Online from any device for your convenience.
Digital Strategies in a Global Market Book PDF Summary
This book examines the impact of the Fourth Industrial Revolution on business strategy, marketing, management, sustainability innovation, and various kinds of industry. It provides a broad overview of ways that organizations have sought to develop a digital strategy, and explores the challenges and opportunities posed by a rapidly transforming digital world. It draws on European and Russian case studies, with chapters addressing companies strategies in digital environment, management and business transformation, corporate governance, the digital single market, digital aspects of oil and gas, retail, hotel, FMCG and agri-business. This book will be of interest to academics and practitioners in management and economics, who are interested in digital strategies performance in global markets. Natalia Konina is Professor of Economics and Head of Department of Management, Marketing and Foreign Economic Activities at Moscow State Institute of International Relations (MGIMO University), Russia.
Detail Book of Digital Strategies in a Global Market PDF
- Author : Natalia Konina
- Release : 03 June 2024
- Publisher : Unknown
- ISBN : 303058268X
- Genre : Uncategoriezed
- Total Page : 0 pages
- Language : English
- PDF File Size : 9,7 Mb
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