Transformative Consumer Research for Personal and Collective Well Being is popular PDF and ePub book, written by David Glen Mick in 2012-01-26, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Transformative Consumer Research for Personal and Collective Well Being can be Read Online from any device for your convenience.
Transformative Consumer Research for Personal and Collective Well Being Book PDF Summary
Daily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-being. Problems include unhealthy eating; credit card mismanagement; alcohol, tobacco, pornography, and gambling abuse; marketplace discrimination; and ecological deterioration; as well as at-risk groups who are impoverished, impaired, or elderly. Opportunities for well-being via consumer behaviors include empowerment via the Internet, product sharing, leisure pursuits, family consumption, and pro-environmental activities, among others. In 2005 the Association for Consumer Research launched Transformative Consumer Research (TCR). Its mission is to foster research on quality of life that is both rigorous and applied for better assisting consumers, their caregivers, policy administrators, and executives. This edited volume includes 33 chapters on a wide range of topics by expert international authors. All royalties from sales of this book are donated to the Association to support TCR grants.
Detail Book of Transformative Consumer Research for Personal and Collective Well Being PDF
- Author : David Glen Mick
- Release : 26 January 2012
- Publisher : Routledge
- ISBN : 9781136698743
- Genre : Business & Economics
- Total Page : 768 pages
- Language : English
- PDF File Size : 15,5 Mb
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