The Myth of the Garage is popular PDF and ePub book, written by Chip Heath in 2012-01-26, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Myth of the Garage can be Read Online from any device for your convenience.
The Myth of the Garage Book PDF Summary
From Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, comes The Myth of the Garage ... and other minor surprises, a collection of the authors' best columns for Fast Company magazine. There are 16 pieces in all, plus a previously unpublished piece entitled 'The Future Fails Again'. In Myth, the Heath brothers tackle some of the most (and least) important issues in the modern business world: - Why you should never buy another mutual fund ('The Horror of Mutual Funds') - Why your gut may be more ethical than your brain ('In Defense of Feelings') - How to communicate with numbers in a way that changes decisions ('The Gripping Statistic') - Why the 'Next Big Thing' often isn't ('The Future Fails Again') - Why you may someday pay $300 for a pair of socks ('The Inevitability of $300 Socks') - And 12 others . . . Punchy, entertaining, and full of unexpected insights, the collection is the perfect companion for a short flight (or a long meeting).
Detail Book of The Myth of the Garage PDF
- Author : Chip Heath
- Release : 26 January 2012
- Publisher : Random House
- ISBN : 9781448135943
- Genre : Business & Economics
- Total Page : 58 pages
- Language : English
- PDF File Size : 8,6 Mb
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