The Moral Compass of Public Relations is popular PDF and ePub book, written by Brigitta R. Brunner in 2016-10-04, it is a fantastic choice for those who relish reading online the Language Arts & Disciplines genre. Let's immerse ourselves in this engaging Language Arts & Disciplines book by exploring the summary and details provided below. Remember, The Moral Compass of Public Relations can be Read Online from any device for your convenience.
The Moral Compass of Public Relations Book PDF Summary
The civic and moral responsibilities of public relations are hotly contested topics. While many researchers call for focusing on ethics in public relations, they concentrate on ethics in relation to how people do their jobs. In actuality, emphasis should move beyond professional codes of ethics to include general morality and citizenship. Currently, as the profession receives greater scrutiny, it is important to be aware of the value of public relations in the community. This book centers on four areas of public relations’ conscience in order to examine its role in morality and citizenship: civic professionalism, corporate social responsibility, ethics, and public communication. This approach will help to answer the question of what is public relations’ responsibility to the public good.
Detail Book of The Moral Compass of Public Relations PDF
- Author : Brigitta R. Brunner
- Release : 04 October 2016
- Publisher : Taylor & Francis
- ISBN : 9781317295211
- Genre : Language Arts & Disciplines
- Total Page : 246 pages
- Language : English
- PDF File Size : 10,7 Mb
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