The Manager s Guide to Competitive Intelligence is popular PDF and ePub book, written by John J. McGonagle in 2003-09-30, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Manager s Guide to Competitive Intelligence can be Read Online from any device for your convenience.

The Manager s Guide to Competitive Intelligence Book PDF Summary

There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one client—his or her employer—and who constitutes the largest single group of CI practitioners in existence. This book meets that need by serving as a desk reference for CI managers to help them understand their own circumstances and determine what works best for them. Competitive intelligence (CI) is now becoming a mature profession. With that maturation comes the need to develop and understand the how's and why's of managing CI, as distinguished from understanding how CI works. There is very little material available that provides practical, hands-on assistance for the CI professional who is providing CI to one client—his or her employer—and who constitutes the largest single group of CI practitioners in existence. This book meets that need by serving as a desk reference for CI managers to help them understand their own circumstances and determine what works best for them. In addition to providing hints on diagnosing individual situations, many forms and checklists that the manager can use immediately are included.

Detail Book of The Manager s Guide to Competitive Intelligence PDF

The Manager s Guide to Competitive Intelligence
  • Author : John J. McGonagle
  • Release : 30 September 2003
  • Publisher : Bloomsbury Publishing USA
  • ISBN : 9780313017407
  • Genre : Business & Economics
  • Total Page : 268 pages
  • Language : English
  • PDF File Size : 15,9 Mb

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