The Copywriting Sourcebook is popular PDF and ePub book, written by Andy Maslen in 2010-02-11, it is a fantastic choice for those who relish reading online the Reference genre. Let's immerse ourselves in this engaging Reference book by exploring the summary and details provided below. Remember, The Copywriting Sourcebook can be Read Online from any device for your convenience.
The Copywriting Sourcebook Book PDF Summary
It’s OK knowing the theory, but when it’s 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut. This book takes the grind out of planning and writing almost any type of copy by providing step-by-step advice on the best layouts, approaches and styles to suit everything from an email subject line to recruitment ad, direct mail letter or website. Prepared by one of the best copywriters in the B2B sector, this book also provides the reader with templates for 13 of the most common copywriting tasks for maximum effectiveness and speed.
Detail Book of The Copywriting Sourcebook PDF
- Author : Andy Maslen
- Release : 11 February 2010
- Publisher : Marshall Cavendish International Asia Pte Ltd
- ISBN : 9789814312134
- Genre : Reference
- Total Page : 224 pages
- Language : English
- PDF File Size : 21,6 Mb
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