The Brand Glossary is popular PDF and ePub book, written by Interbrand in 2006-09-19, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Brand Glossary can be Read Online from any device for your convenience.
The Brand Glossary Book PDF Summary
Branding is a vital management function, yet brand language is varied, misunderstood and often abused. With this book, Interbrand, the leading brand strategy and design consultancy, sets out to demystify, educate, inform and entertain. Much more than a glossary, this book is an invaluable companion for all those creating and managing brands.
Detail Book of The Brand Glossary PDF
- Author : Interbrand
- Release : 19 September 2006
- Publisher : Springer
- ISBN : 9780230626409
- Genre : Business & Economics
- Total Page : 142 pages
- Language : English
- PDF File Size : 13,7 Mb
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