Tesla Motors SWOT analysis and corporate strategy is popular PDF and ePub book, written by Santiago Mas Mas in 2018-08-27, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Tesla Motors SWOT analysis and corporate strategy can be Read Online from any device for your convenience.
Tesla Motors SWOT analysis and corporate strategy Book PDF Summary
Seminar paper from the year 2016 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Applied Sciences Essen, course: Master of Business Administration (MBA), language: English, abstract: In an era in which disruption is one of the most used words in business, Tesla Motors has been attracting media attention during the last few years, especially in North America and Europe, due to is innovative offering and the fresh air it has brought into the car manufacturing industry. This is the reason why we have decided to choose this company for our reflections on corporate strategy in the MBA. Our methodology in this assignment will be to critically analyze Tesla’s current market approach as part of its global corporate strategy to be able to latter see how harmonized they both are and how likely they are to finally succeed given the current market conditions and competition. For this task we will firstly determine Tesla’s potential market and then we will use one of marketing’s most known tools, the SWOT analysis, divided up into an internal and external analysis of its strategic advantages and disadvantages, to get a clear picture of the company’s competing position. We will also comment Tesla’s pricing strategy using some of the pricing concepts reviewed during the MBA course syllabus. Lastly, we will adopt the role of a business analyst to make some forecasts on the company future development and recommendations based on the outcomes of our analysis.
Detail Book of Tesla Motors SWOT analysis and corporate strategy PDF
- Author : Santiago Mas Mas
- Release : 27 August 2018
- Publisher : GRIN Verlag
- ISBN : 9783668784062
- Genre : Business & Economics
- Total Page : 25 pages
- Language : English
- PDF File Size : 15,7 Mb
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