Strategic Place Branding Methodologies and Theory for Tourist Attraction is popular PDF and ePub book, written by Bayraktar, Ahmet in 2016-08-15, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Strategic Place Branding Methodologies and Theory for Tourist Attraction can be Read Online from any device for your convenience.
Strategic Place Branding Methodologies and Theory for Tourist Attraction Book PDF Summary
Drawing the attention of tourists to different destinations around the world assists in the overall economic health of the targeted region by increasing revenue and attracting investment opportunities, as well as increasing cultural awareness of the area’s population. Strategic Branding Methodologies and Theory for Tourist Attraction investigates international perspectives and promotional strategies in the topic area of place branding. Highlighting theoretical concepts and marketing techniques being utilized in the endorsement of various destinations, regions, and cities around the world, this publication is a pivotal reference source for researchers, practitioners, policy makers, students, and professionals.
Detail Book of Strategic Place Branding Methodologies and Theory for Tourist Attraction PDF
- Author : Bayraktar, Ahmet
- Release : 15 August 2016
- Publisher : IGI Global
- ISBN : 9781522505808
- Genre : Business & Economics
- Total Page : 394 pages
- Language : English
- PDF File Size : 14,8 Mb
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