Solving Problems with Design Thinking is popular PDF and ePub book, written by Jeanne Liedtka in 2013-09-03, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Solving Problems with Design Thinking can be Read Online from any device for your convenience.

Solving Problems with Design Thinking Book PDF Summary

Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations including the City of Dublin and Denmark’s The Good Kitchen. Using design skills such as ethnography, visualization, storytelling, and experimentation, these managers produced innovative solutions to problems concerning strategy implementation, sales force support, internal process redesign, feeding the elderly, engaging citizens, and the trade show experience. Here they elaborate on the challenges they faced and the processes and tools they used, offering their personal perspectives and providing a clear path to implementation based on the principles and practices laid out in Jeanne Liedtka and Tim Ogilvie’s Designing for Growth: A Design Thinking Tool Kit for Managers.

Detail Book of Solving Problems with Design Thinking PDF

Solving Problems with Design Thinking
  • Author : Jeanne Liedtka
  • Release : 03 September 2013
  • Publisher : Columbia University Press
  • ISBN : 9780231163569
  • Genre : Business & Economics
  • Total Page : 234 pages
  • Language : English
  • PDF File Size : 15,5 Mb

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