Designing for Growth is popular PDF and ePub book, written by Jeanne Liedtka in 2011-06-28, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Designing for Growth can be Read Online from any device for your convenience.
Designing for Growth Book PDF Summary
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products and cultivated by high-profile design firms such as IDEO, design thinking unlocks creative right-brain capabilities to solve a range of problems. This approach has become a necessary component of successful business practice, helping managers turn abstract concepts into everyday tools that grow business while minimizing risk.
Detail Book of Designing for Growth PDF
- Author : Jeanne Liedtka
- Release : 28 June 2011
- Publisher : Columbia University Press
- ISBN : 9780231527965
- Genre : Business & Economics
- Total Page : 243 pages
- Language : English
- PDF File Size : 17,6 Mb
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