Sensory Marketing Smells Like Profits is popular PDF and ePub book, written by Michael R. Solomon in 2010-09-29, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Sensory Marketing Smells Like Profits can be Read Online from any device for your convenience.
Sensory Marketing Smells Like Profits Book PDF Summary
This Element is an excerpt from The Truth About What Customers Want (9780137142262) by Michael R. Solomon. Available in print and digital formats. Fully exploit the powerful human sense your marketing has overlooked for too long: scent. As scientists continue to discover the powerful effects of smell on behavior, marketers are coming up with ingenious ways to exploit these connections. Ad companies spend about $80 million per year on scent marketing; the Scent Marketing Institute estimates that number will reach more than $500 million by 2016. Sensory marketing is taking fascinating turns....
Detail Book of Sensory Marketing Smells Like Profits PDF
- Author : Michael R. Solomon
- Release : 29 September 2010
- Publisher : Pearson Education
- ISBN : 9780132609784
- Genre : Business & Economics
- Total Page : 13 pages
- Language : English
- PDF File Size : 18,9 Mb
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