Retail Category Management is popular PDF and ePub book, written by Alexander Hübner in 2011-08-30, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Retail Category Management can be Read Online from any device for your convenience.
Retail Category Management Book PDF Summary
Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.
Detail Book of Retail Category Management PDF
- Author : Alexander Hübner
- Release : 30 August 2011
- Publisher : Springer Science & Business Media
- ISBN : 9783642224775
- Genre : Business & Economics
- Total Page : 172 pages
- Language : English
- PDF File Size : 9,5 Mb
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