Market Oriented Technology Management is popular PDF and ePub book, written by Fred Y. Phillips in 2013-03-14, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Market Oriented Technology Management can be Read Online from any device for your convenience.
Market Oriented Technology Management Book PDF Summary
This book develops the fundamentals of technology cycles, technology acquisition, core technology management, and technology policy. These principles enable managers to find, acquire and develop technologies, add value to them, and make profits. Examples taken from high tech companies illustrate the application of these principles in the context of current industry issues. The book has been tested on students undertaking MBA courses at Austins Technology Incubator, Texas, and on managers and executives at Oregons Silicon Forest.The books emphasis on marketing is a distinctive feature.
Detail Book of Market Oriented Technology Management PDF
- Author : Fred Y. Phillips
- Release : 14 March 2013
- Publisher : Springer Science & Business Media
- ISBN : 9783662085004
- Genre : Business & Economics
- Total Page : 422 pages
- Language : English
- PDF File Size : 14,9 Mb
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