Internet Marketing Via Search Engines with an Emphasis on Platforms and Pay per view Portals is popular PDF and ePub book, written by Dominik Multhaupt in 2007-08, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Internet Marketing Via Search Engines with an Emphasis on Platforms and Pay per view Portals can be Read Online from any device for your convenience.
Internet Marketing Via Search Engines with an Emphasis on Platforms and Pay per view Portals Book PDF Summary
Diploma Thesis from the year 2005 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 1,3, University of Paderborn (Chair of Business English), 76 entries in the bibliography, language: English, abstract: For almost ten years, the Internet, a global data network, has been an open medium for public use, leading to a closer relationship between producers and customers. This relationship is the result of the two main characteristics of the Internet: on the one hand it offers new ways of communicating, while also developing new channels of distribution. As more or less all companies and a large number of private households have access to the Internet, the field of marketing has expanded - and the so called "Internet Marketing" is more important than ever before. Even everyday radio- and TV-spots mention links in the Internet inviting the customer to visit their owner's website. These websites are used either to present the companies themselves or to present the companies' products and to sell or distribute them online. The success of a company's online offers depends on different factors: attraction of the offerings, optimized pricing, appropriate measures to reach the target group, focus on target group and promotion. Here the question comes up: which measures can be taken to ensure potential customers are attracted to a particular website? One of the main activities of users is the so-called "browsing" - the search for information in the World Wide Web. The specific search for this information can be done through the use of search engines such as Google, Yahoo or Fireball. This thesis will explain and work out how to use different types of search engines, platforms and pay-per-view-portals to optimize a company's marketing (exposure to target audience).
Detail Book of Internet Marketing Via Search Engines with an Emphasis on Platforms and Pay per view Portals PDF
- Author : Dominik Multhaupt
- Release : 01 August 2007
- Publisher : GRIN Verlag
- ISBN : 9783638696845
- Genre : Business & Economics
- Total Page : 84 pages
- Language : English
- PDF File Size : 16,9 Mb
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