Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is popular PDF and ePub book, written by Bogueva, Diana in 2018-03-02, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption can be Read Online from any device for your convenience.
Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption Book PDF Summary
As marketing professionals look for more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. The Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is a critical scholarly resource that examines the role of social marketing in understanding and changing behavior regarding the negative impacts of consuming animal-based foods. Featuring coverage on a broad range of topics, such as the psychology of meat consumption, food waste, and meat substitutes, this publication is geared towards academicians, students, and professionals seeking current research on social marketing interventions and the demarketing of meat.
Detail Book of Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption PDF
- Author : Bogueva, Diana
- Release : 02 March 2018
- Publisher : IGI Global
- ISBN : 9781522547587
- Genre : Business & Economics
- Total Page : 453 pages
- Language : English
- PDF File Size : 15,8 Mb
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