Fashion Promotion in Practice is popular PDF and ePub book, written by Jon Cope in 2016, it is a fantastic choice for those who relish reading online the Advertising genre. Let's immerse ourselves in this engaging Advertising book by exploring the summary and details provided below. Remember, Fashion Promotion in Practice can be Read Online from any device for your convenience.
Fashion Promotion in Practice Book PDF Summary
Offering crucial insights into the how and why of promotional practice, this guide explores the key issues and main areas of fashion promotion, including fashion film, the democratisation of the catwalk, strategic brand collaborations, fashion magazines, celebrity endorsement, curating the fashion space, advertising, public relations and campaign planning and evaluation. It also explores the key technologies, events and activities that have shaped each practice, and includes exercises, case studies and interviews with major industry professionals.
Detail Book of Fashion Promotion in Practice PDF
- Author : Jon Cope
- Release : 02 July 2024
- Publisher : Unknown
- ISBN : 1474222285
- Genre : Advertising
- Total Page : null pages
- Language : English
- PDF File Size : 9,8 Mb
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