Ethnography and the Corporate Encounter is popular PDF and ePub book, written by Melissa Cefkin in 2010, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Ethnography and the Corporate Encounter can be Read Online from any device for your convenience.
Ethnography and the Corporate Encounter Book PDF Summary
Businesses and other organizations are increasingly hiring anthropologists and other ethnographically-oriented social scientists as employees, consultants, and advisors. The nature of such work, as described in this volume, raises crucial questions about potential implications to disciplines of critical inquiry such as anthropology. In addressing these issues, the contributors explore how researchers encounter and engage sites of organizational practice in such roles as suppliers of consumer-insight for product design or marketing, or as advisors on work design or business and organizational strategies. The volume contributes to the emerging canon of corporate ethnography, appealing to practitioners who wish to advance their understanding of the practice of corporate ethnography and providing rich material to those interested in new applications of ethnographic work and the ongoing rethinking of the nature of ethnographic praxis.
Detail Book of Ethnography and the Corporate Encounter PDF
- Author : Melissa Cefkin
- Release : 02 July 2024
- Publisher : Berghahn Books
- ISBN : 1845457773
- Genre : Business & Economics
- Total Page : 268 pages
- Language : English
- PDF File Size : 10,7 Mb
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