Designing Quality Survey Questions is popular PDF and ePub book, written by Sheila B. Robinson in 2018-05-24, it is a fantastic choice for those who relish reading online the Social Science genre. Let's immerse ourselves in this engaging Social Science book by exploring the summary and details provided below. Remember, Designing Quality Survey Questions can be Read Online from any device for your convenience.
Designing Quality Survey Questions Book PDF Summary
Surveys are a cornerstone of social and behavioral research, and with the use of web-based tools, surveys have become an easy and inexpensive means of gathering data. But how researchers ask a question can dramatically influence the answers they receive. Sheila B. Robinson and Kimberly Firth Leonard’s Designing Quality Survey Questions shows readers how to craft high quality, precisely-worded survey questions that will elicit rich, nuanced, and ultimately useful data to help answer their research or evaluation questions. The authors address challenges such as crafting demographic questions, designing questions that keep respondents engaged and avoid survey fatigue, web-based survey formats, culturally-responsive survey design, and factors that influence survey responses. Additionally, “Stories from the Field” features provide real world experiences from practitioners who share lessons learned about survey design, and end-of-chapter exercises and discussion questions allow readers to apply the information they’ve learned.
Detail Book of Designing Quality Survey Questions PDF
- Author : Sheila B. Robinson
- Release : 24 May 2018
- Publisher : SAGE Publications
- ISBN : 9781506330532
- Genre : Social Science
- Total Page : 257 pages
- Language : English
- PDF File Size : 17,8 Mb
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