Branded Interactions is popular PDF and ePub book, written by Marco Spies in 2020-10-06, it is a fantastic choice for those who relish reading online the Design genre. Let's immerse ourselves in this engaging Design book by exploring the summary and details provided below. Remember, Branded Interactions can be Read Online from any device for your convenience.
Branded Interactions Book PDF Summary
An invaluable source of inspiration for anyone involved with or interested in the design of interactive brands Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are only one part of interactive brand identity. The importance of mobile apps for smartphones and tablets has grown exponentially in recent years, while interactive touch points and billboards are increasingly found in the real world. The interface is now the brand. Branded Interactions is a practical handbook for professional digital designers and those just starting out. It is designed to guide the reader through the process of digital brand design in five key phases: discovering a demographic, defining an action plan, designing an interface, delivering a quality product, and distributing the design to the marketplace. All the sections are packed with real-world examples, case studies, and interviews with experts from leading brands and interactive agencies. A wealth of design documentation and diagrams helps to build a solid framework for any project, incorporating brand strategy at every stage while remaining flexible enough to incorporate change and creativity.
Detail Book of Branded Interactions PDF
- Author : Marco Spies
- Release : 06 October 2020
- Publisher : National Geographic Books
- ISBN : 9780500023709
- Genre : Design
- Total Page : 0 pages
- Language : English
- PDF File Size : 17,8 Mb
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