Demand Driven Business Strategy is popular PDF and ePub book, written by Cor Molenaar in 2022-02-23, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Demand Driven Business Strategy can be Read Online from any device for your convenience.
Demand Driven Business Strategy Book PDF Summary
Demand-Driven Business Strategy explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. The book covers important topics such as digital leadership, the role of artificial intelligence, and platform firms and their role in business model transformation. Students are walked through the nature of supply- and demand-driven models and how organizations transform from one to the other. Theoretical insights are combined with real-world application through global case studies and examples from Amazon, Google, Uber, Volvo and Picnic. Chapter objectives and summaries provide consistent structure and aid learning, whilst reflective questions encourage further thought and discussion. Comprehensive and practical, this is an essential text for advanced undergraduate and postgraduate students studying strategic management, marketing, business innovation, consumer behavior, digital transformation and entrepreneurship.
Detail Book of Demand Driven Business Strategy PDF
- Author : Cor Molenaar
- Release : 23 February 2022
- Publisher : Routledge
- ISBN : 9781000532104
- Genre : Business & Economics
- Total Page : 187 pages
- Language : English
- PDF File Size : 14,7 Mb
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