Crafting Customer Value is popular PDF and ePub book, written by Peter Duchessi in 2002, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Crafting Customer Value can be Read Online from any device for your convenience.

Crafting Customer Value Book PDF Summary

Competitive forces in business reduce products and services to commodities over time, creating adverse consequences. Businesses are driven to reduce margins and lower profits while engaging in price competition. This text demonstrates how companies can avoid commoditization by delivering superior customer value with product and service benefits.

Detail Book of Crafting Customer Value PDF

Crafting Customer Value
  • Author : Peter Duchessi
  • Release : 20 September 2024
  • Publisher : Purdue University Press
  • ISBN : 1557533709
  • Genre : Business & Economics
  • Total Page : 210 pages
  • Language : English
  • PDF File Size : 13,7 Mb

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