Brandraising is popular PDF and ePub book, written by Sarah Durham in 2009-11-19, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Brandraising can be Read Online from any device for your convenience.
Brandraising Book PDF Summary
In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Brandraising outlines a mission-driven approach to communications and marketing, specifically designed to boost fundraising efforts. This book provides tools and guidance for nonprofits seeking to transform their communications and marketing through smart positioning, branding, campaigns, and materials that leverage solid strategy and great creative, with a unique focus on the intersection of communications and fundraising.
Detail Book of Brandraising PDF
- Author : Sarah Durham
- Release : 19 November 2009
- Publisher : John Wiley & Sons
- ISBN : 9780470542217
- Genre : Business & Economics
- Total Page : 208 pages
- Language : English
- PDF File Size : 17,9 Mb
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