Driving Brand Value is popular PDF and ePub book, written by Thomas R. Duncan in 1997, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Driving Brand Value can be Read Online from any device for your convenience.
Driving Brand Value Book PDF Summary
As products, pricing and distribution fast become commodities, companies are discovering that managing brand relationships is the most effective way to increase brand equity.
Detail Book of Driving Brand Value PDF
- Author : Thomas R. Duncan
- Release : 20 September 1997
- Publisher : Irwin Professional Publishing
- ISBN : UOM:39076002126378
- Genre : Business & Economics
- Total Page : 314 pages
- Language : English
- PDF File Size : 8,9 Mb
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