Approved Marketing Plans for New Products and Services is popular PDF and ePub book, written by Dr. Ken K. Wong in 2010-11-24, it is a fantastic choice for those who relish reading online the Social Science genre. Let's immerse ourselves in this engaging Social Science book by exploring the summary and details provided below. Remember, Approved Marketing Plans for New Products and Services can be Read Online from any device for your convenience.
Approved Marketing Plans for New Products and Services Book PDF Summary
This book provides students of marketing with everything they need to understand and prepare a comprehensive marketing plan. Written in Dr. Wongs vivid and interesting style, and furnished with examples for new products and services, this book helps students to demystify the ingredients of an approved marketing plan. Advance Praise for Approved Marketing Plans for New Products and Services Dr. Ken Wongs latest work exemplifies the unassuming and straightforward style he is so famous for. Ken has obviously worked very hard to make things easy for the reader. The work is a step-by-step, logical, detailed and multi-faceted approach to writing the all-important Marketing plan. Maurice Williams, PMC, Former Chief Marketing Officer, SingPost, Singapore This book helps people to prepare the blueprint of a marketing plan. I learnt a lot from this book and this is a must read for anyone who wants to successfully plan for marketing their products or services. Thanks Professor Ken Wong for bringing out such an excellent textbook. Rajen Kumar Shah, Chartered Accountant, DISA, Aditya Birla Group, India
Detail Book of Approved Marketing Plans for New Products and Services PDF
- Author : Dr. Ken K. Wong
- Release : 24 November 2010
- Publisher : iUniverse
- ISBN : 9781450262491
- Genre : Social Science
- Total Page : 234 pages
- Language : English
- PDF File Size : 15,7 Mb
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