A Paris Beijing International Strategic Alliance is popular PDF and ePub book, written by Gebhard Deißler in 2013-04-16, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, A Paris Beijing International Strategic Alliance can be Read Online from any device for your convenience.
A Paris Beijing International Strategic Alliance Book PDF Summary
Scientific Essay from the year 2013 in the subject Business economics - Business Management, Corporate Governance, , course: Interkulturelles Management, language: English, abstract: Chinefarge’ is an intercultural business case study report and refers to a Sino-western joint venture of Paris-based LAFARGE and Huabei Mining Company (HMC) near Beijing. Lafarge is a major global player in building materials that tries to gain a foothold in Asia, more specifically in China which has an extraordinary need of construction materials and know-how to satisfy its emergent economy. While one can gain market share and the other a powerful partner, the cultural challenges of the IJV constituted a barrier for both sides. This succinct case study report diagnoses the cultural challenges they encountered in the initial stages of the joint venture and recommends some solutions.
Detail Book of A Paris Beijing International Strategic Alliance PDF
- Author : Gebhard Deißler
- Release : 16 April 2013
- Publisher : GRIN Verlag
- ISBN : 9783656410911
- Genre : Business & Economics
- Total Page : 26 pages
- Language : English
- PDF File Size : 14,9 Mb
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