UnSelling is popular PDF and ePub book, written by Scott Stratten in 2014-09-29, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, UnSelling can be Read Online from any device for your convenience.
UnSelling Book PDF Summary
UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even product quality. Sixty percent of a purchasing decision is made before a customer even contacts you. We have funnel vision, and it needs to stop. Unselling is about the big picture: creating repeat customers, not one-time buyers. Create loyal clients that refer others, not faceless numbers. Becoming the go-to company for something, before they even need you. You don't need social media, but you can be connecting with your clients socially. Your video doesn't have to be viral in front of a million people, just contagious in front of your specific market. Content, connection, engagement. It's time to separate from the pack of noise. It's time to UnSell.
Detail Book of UnSelling PDF
- Author : Scott Stratten
- Release : 29 September 2014
- Publisher : John Wiley & Sons
- ISBN : 9781118943007
- Genre : Business & Economics
- Total Page : 245 pages
- Language : English
- PDF File Size : 15,5 Mb
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