Tourism Hospitality and Digital Transformation is popular PDF and ePub book, written by Kayhan Tajeddini in 2019-10-08, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, Tourism Hospitality and Digital Transformation can be Read Online from any device for your convenience.
Tourism Hospitality and Digital Transformation Book PDF Summary
Innovation and technological advancements can be disruptive forces, especially for conventional business in the hospitality and tourism industries. This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, implementation and evaluation to the way managers make strategy choices for better organizational performance. The book illustrates how companies can re-orient their strategies and appraise the effectiveness of the business; its key competitors; and how they should set business goals through various cases, i.e. different types of hospitality and tourism business from traditional hotels to Airbnb and endeavors to provide strategic conceptual theories with real world application through such case studies.
Detail Book of Tourism Hospitality and Digital Transformation PDF
- Author : Kayhan Tajeddini
- Release : 08 October 2019
- Publisher : Routledge
- ISBN : 9780429623554
- Genre : Business & Economics
- Total Page : 228 pages
- Language : English
- PDF File Size : 14,7 Mb
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