The Substance of Style is popular PDF and ePub book, written by Virginia Postrel in 2009-03-17, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Substance of Style can be Read Online from any device for your convenience.
The Substance of Style Book PDF Summary
Whether it's sleek leather pants, a shiny new Apple computer, or a designer toaster, we make important decisions as consumers every day based on our sensory experience. Sensory appeals are everywhere, and they are intensifying, radically changing how Americans live and work. The twenty-first century has become the age of aesthetics, and whether we realize it or not, this influence has taken over the marketplace, and much more. In this penetrating, keenly observed book, Virginia Postrel makes the argument that appearance counts, that aesthetic value is real. Drawing from fields as diverse as fashion, real estate, politics, design, and economics, Postrel deftly chronicles our culture's aesthetic imperative and argues persuasively that it is a vital component of a healthy, forward-looking society. Intelligent, incisive, and thought-provoking, The Substance of Style is a groundbreaking portrait of the democratization of taste and a brilliant examination of the way we live now.
Detail Book of The Substance of Style PDF
- Author : Virginia Postrel
- Release : 17 March 2009
- Publisher : Harper Collins
- ISBN : 9780061852862
- Genre : Business & Economics
- Total Page : 273 pages
- Language : English
- PDF File Size : 15,8 Mb
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