The Springboard is popular PDF and ePub book, written by Stephen Denning in 2012-08-21, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Springboard can be Read Online from any device for your convenience.
The Springboard Book PDF Summary
The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations is the first book to teach storytelling as a powerful and formal discipline for organizational change and knowledge management. The book explains how organizations can use certain types of stories ("springboard" stories) to communicate new or envisioned strategies, structures, identities, goals, and values to employees, partners and even customers. Readers will learn techniques by which they can help their organizations become more unified, responsive, and intelligent. Storytelling is a management technique championed by gurus including Peter Senge, Tom Peters and Larry Prusak. Now Stephen Denning, an innovator in the new discipline of organizational storytelling, teaches how to use stories to address challenges fundamental to success in today's information economy.
Detail Book of The Springboard PDF
- Author : Stephen Denning
- Release : 21 August 2012
- Publisher : Routledge
- ISBN : 9781136013546
- Genre : Business & Economics
- Total Page : 248 pages
- Language : English
- PDF File Size : 15,8 Mb
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