The Sport Star is popular PDF and ePub book, written by Barry Smart in 2005-08-24, it is a fantastic choice for those who relish reading online the Social Science genre. Let's immerse ourselves in this engaging Social Science book by exploring the summary and details provided below. Remember, The Sport Star can be Read Online from any device for your convenience.
The Sport Star Book PDF Summary
Why are sport stars central to celebrity culture? What are the implications of their fame? Proceeding from a broadly based discussion of heroism, fame and celebrity, Smart addresses a number of prominent modern sports and sport stars, including Michael Jordan (basketball), David Beckham (football), Tiger Woods (golf), Anna Kournikova and the Williams sisters (tennis). He analyses the development of modern sport in the UK and USA, demonstrating the key economic and cultural factors that have contributed to the popularity of sport stars, while examining issues such as race and gender, the impact of professionalization, growing media coverage, the role of agents and the increasing presence of commercial corporations providing sponsorship and endorsement contracts. This book situates the sport star as the embodiment of the various tensions of age, class, race, gender and culture. It argues that sporting figures possess an increasingly rare quality of authenticity that gives them the capacity to lift and inspire people. The book is a major contribution to the sociology and culture of sport and celebrity.
Detail Book of The Sport Star PDF
- Author : Barry Smart
- Release : 24 August 2005
- Publisher : SAGE
- ISBN : 9781847871626
- Genre : Social Science
- Total Page : 225 pages
- Language : English
- PDF File Size : 8,9 Mb
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