The Secrets of Successful Public Relations and Image Making is popular PDF and ePub book, written by Tony Greener in 2016-06-06, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Secrets of Successful Public Relations and Image Making can be Read Online from any device for your convenience.

The Secrets of Successful Public Relations and Image Making Book PDF Summary

The Secrets of Successful Public Relations and Image-Making provides an overview of the various aspects of public relations (PR). The book is comprised of 10 chapters that cover several areas of PR. Chapter 1 reviews the concept of PR, and Chapter 2 covers media relations. Chapter 3 discusses the persuasion techniques used in PR. Chapter 4 talks about the use of TV and radio, while Chapter 5 tackles media event and product launch. The book also covers community relations and discusses sponsorship. Internal communications and PR consultancy are also explained. The last chapter discusses starting up a PR campaign. The book will be of great use to entrepreneurs who are looking forward to conducting their won PR activity.

Detail Book of The Secrets of Successful Public Relations and Image Making PDF

The Secrets of Successful Public Relations and Image Making
  • Author : Tony Greener
  • Release : 06 June 2016
  • Publisher : Elsevier
  • ISBN : 9781483100517
  • Genre : Business & Economics
  • Total Page : 209 pages
  • Language : English
  • PDF File Size : 16,7 Mb

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