The Science of Web Surveys is popular PDF and ePub book, written by Roger Tourangeau in 2013-03-29, it is a fantastic choice for those who relish reading online the Psychology genre. Let's immerse ourselves in this engaging Psychology book by exploring the summary and details provided below. Remember, The Science of Web Surveys can be Read Online from any device for your convenience.
The Science of Web Surveys Book PDF Summary
The development and widespread use of Web surveys have resulted in an outpouring of research on their design. In this volume, Tourangeau, Conrad, and Couper provide a comprehensive summary and synthesis of the literature on this increasingly popular method of data collection. The book includes new integration of the authors' work with other important research on Web surveys, including a meta-analysis of studies that compare reports on sensitive topics in Web surveys with reports collected in other modes of data collection. Adopting the total survey error framework, the book examines sampling and coverage issues, nonresponse, measurement, and the issues involved in combining modes. In addition, the concluding chapter provides a model for understanding the errors in estimates that combine data collected in more than one mode. Web surveys have several important characteristics that affect their ability to collect accurate survey data. Discussing these in detail, the authors address basic design decisions from input widgets to background colors. They additionally focus on the visual character of Web surveys, on their ability to automatically interact with respondents, and on the Web as a method of self-administration. The Science of Web Surveys is relevant for those with the practical goal of improving their own surveys and those with an interest in understanding an increasingly important method of data collection.
Detail Book of The Science of Web Surveys PDF
- Author : Roger Tourangeau
- Release : 29 March 2013
- Publisher : Oxford University Press
- ISBN : 9780199344048
- Genre : Psychology
- Total Page : 209 pages
- Language : English
- PDF File Size : 16,6 Mb
If you're still pondering over how to secure a PDF or EPUB version of the book The Science of Web Surveys by Roger Tourangeau, don't worry! All you have to do is click the 'Get Book' buttons below to kick off your Download or Read Online journey. Just a friendly reminder: we don't upload or host the files ourselves.