The Real Coke the Real Story is popular PDF and ePub book, written by Thomas Oliver in 1987, it is a fantastic choice for those who relish reading online the History genre. Let's immerse ourselves in this engaging History book by exploring the summary and details provided below. Remember, The Real Coke the Real Story can be Read Online from any device for your convenience.
The Real Coke the Real Story Book PDF Summary
In 1985, the Coca-Cola Company did the unthinkable; they destroyed an American institution; they changed the taste of Coke. This is the story of how the Coca-Cola Company failed to realize the value of its own product and how they turned the mistake into a marketing triumph.
Detail Book of The Real Coke the Real Story PDF
- Author : Thomas Oliver
- Release : 21 September 1987
- Publisher : Select Penguin
- ISBN : 0140104089
- Genre : History
- Total Page : 234 pages
- Language : English
- PDF File Size : 15,5 Mb
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