The Making of a Name is popular PDF and ePub book, written by Steve Rivkin in 2004, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Making of a Name can be Read Online from any device for your convenience.
The Making of a Name Book PDF Summary
In this insightful look at brand names, the authors explain how they differ from other names and how they can spell the difference between bankruptcy and marketplace triumph.
Detail Book of The Making of a Name PDF
- Author : Steve Rivkin
- Release : 02 July 2024
- Publisher : Oxford : Oxford University Press
- ISBN : 9780195168723
- Genre : Business & Economics
- Total Page : 286 pages
- Language : English
- PDF File Size : 10,5 Mb
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