The Hidden Art of Interviewing People is popular PDF and ePub book, written by Neil McPhee in 2007-06-13, it is a fantastic choice for those who relish reading online the Business & Economics genre. Let's immerse ourselves in this engaging Business & Economics book by exploring the summary and details provided below. Remember, The Hidden Art of Interviewing People can be Read Online from any device for your convenience.
The Hidden Art of Interviewing People Book PDF Summary
There is growing interest in the use of Neuro Linguistic Programming (NLP) as a Qualitative Market Research technique. NLP was previously used in psychology to understand how people think and react, and as a tool in self-development, interpersonal skills and business, looking at how our brains think and experience the world. Qualitative Market research experts now see that using NLP can help the researchers understand the human brain and, armed with this power, they can find out the truth from interviewees. The Hidden Art of Interviewing People shows how, by using NLP and related techniques in interviews, the market researcher can see beyond the obvious to the truth.
Detail Book of The Hidden Art of Interviewing People PDF
- Author : Neil McPhee
- Release : 13 June 2007
- Publisher : John Wiley & Sons
- ISBN : 0470513233
- Genre : Business & Economics
- Total Page : 384 pages
- Language : English
- PDF File Size : 16,8 Mb
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