The Culture Factor is popular PDF and ePub book, written by Mark Neal in 2016-07-27, it is a fantastic choice for those who relish reading online the Social Science genre. Let's immerse ourselves in this engaging Social Science book by exploring the summary and details provided below. Remember, The Culture Factor can be Read Online from any device for your convenience.
The Culture Factor Book PDF Summary
Multinational companies have learnt through bitter experience that cultural differences can be very damaging in terms of bad communication, high staff turnover and low morale. In recent years research has shed light on the scale of the problem, and it is now widely recognised that cultural differences can severely undermine business performance. The Culture Factor examines why it is that cultural differences engender such difficulties and looks at the different kinds of cultural costs associated with international business. Through identifying the organisational processes that lead to classic 'cultural problems', the book shows in a practical way how businesses can manage cultural difference more effectively.
Detail Book of The Culture Factor PDF
- Author : Mark Neal
- Release : 27 July 2016
- Publisher : Springer
- ISBN : 9781349146833
- Genre : Social Science
- Total Page : 162 pages
- Language : English
- PDF File Size : 7,5 Mb
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